In a groundbreaking moment that will be remembered for years to come, Cebu Pacific, the Philippines' largest low-cost carrier, became the first Philippine brand to be showcased on the iconic Burj Khalifa on the evening of November 23, 2024. The towering Dubai landmark was lit up in vibrant yellow, reflecting the dynamic and energetic spirit of Cebu Pacific, a moment that signifies the airline’s remarkable growth and its deepening presence in the Middle East market.
As the General Sales Agent (GSA) for Cebu Pacific in Dubai, Al Rais Travel is proud to have been part of this historic achievement. The Burj Khalifa, the world’s tallest building, has long been a symbol of innovation, success, and grandeur, and now it stands as a shining testament to the Philippine flag carrier’s expanding international reach.
The illumination of the Burj Khalifa with Cebu Pacific's signature yellow was a remarkable event that captivated both residents and visitors of Dubai. The vibrant yellow hues illuminated the night sky, a symbol of the airline’s commitment to connecting the Philippines with the world and making air travel accessible, affordable, and exciting for everyone.
The event was graced by distinguished guests, including HE Marford Angeles, Consul General of the Philippines in Dubai, who expressed his pride in seeing the Philippine flag represented so prominently on the world stage. Mr. Xander Lao, President & Chief Commercial Officer of Cebu Pacific, was also present, celebrating the airline’s continued expansion and its increasing prominence in international markets, particularly in the Middle East.
Members of the travel trade community were also part of this special event, further strengthening the partnerships that have been instrumental in Cebu Pacific's success in the region. This landmark occasion highlighted not only the growth of Cebu Pacific but also the collaborative efforts of Al Rais Travel, which has played a key role in promoting and expanding the airline’s footprint in Dubai and beyond.
As Cebu Pacific’s GSA in Dubai, Al Rais Travel has been a crucial partner in promoting the airline’s services, expanding its customer base, and ensuring seamless connections between the Philippines and the UAE. Al Rais Travel’s deep understanding of the local market and its longstanding relationships within the travel trade have made it an ideal representative for Cebu Pacific in the UAE.
Since becoming the GSA for Cebu Pacific, Al Rais Travel has worked tirelessly to support the airline’s growth in Dubai and the wider UAE region. The partnership has enabled Cebu Pacific to tap into the growing demand for affordable, high-quality air travel between the UAE and the Philippines, offering travelers more options to connect with their loved ones or explore the archipelago’s beautiful destinations.
The lighting of the Burj Khalifa serves as a milestone in this partnership, symbolizing not just Cebu Pacific's success, but the effective collaboration between Al Rais Travel and the airline in building a strong presence in the region.
The event was not just a celebration of Cebu Pacific’s brand, but also a celebration of the Philippine spirit and its growing influence on the international stage. The UAE, home to a large and vibrant Filipino community, has long been a vital hub for travelers looking to fly to the Philippines. This iconic moment on the Burj Khalifa was a reminder of the cultural and economic ties between the Philippines and the UAE, as well as the significant contributions of the Filipino community to the UAE’s development.
As Cebu Pacific continues to grow its network, this achievement stands as a testament to the airline’s commitment to making travel more affordable and accessible. Whether for business, leisure, or family connections, Cebu Pacific is enabling more people to experience the beauty and hospitality of the Philippines.
The lighting of the Burj Khalifa is just the beginning of many exciting things to come for Cebu Pacific and its GSA, Al Rais Travel. With a vision focused on expanding its services, enhancing customer experience, and further solidifying its position in the Middle East market, Cebu Pacific is poised for even greater achievements in the years ahead.
The collaboration between Cebu Pacific and Al Rais Travel will continue to grow, as both companies remain committed to serving the needs of travelers in the UAE and across the region. With affordable flights, exceptional service, and an ever-expanding network, Cebu Pacific is well on its way to becoming the airline of choice for travelers flying between the Philippines and the Middle East.
The Burj Khalifa’s dazzling yellow display was a proud moment for Cebu Pacific, marking a historic achievement for the airline and the Philippines. As Cebu Pacific’s General Sales Agent in Dubai, Al Rais Travel is honored to be part of this journey, supporting the airline in its mission to connect people and places across the world.
This achievement reflects not only the growth of Cebu Pacific but also the strength of the partnership between Cebu Pacific and Al Rais Travel, reinforcing both companies’ commitment to delivering exceptional travel experiences to Filipino and international travelers alike.